About Us

“The Darana Hybrid Difference is we make it happen, On Time, On Budget!’’

Our History


Darana Hybrid is an electro-mechanical contractor specializing in industrial electrical and mechanical installations. Since 1995, we have proven ourselves as industry leading experts in the food and beverage, processing, packaging and conveyor industries. The implementation of complex and intelligent distribution systems is our specialty. We are a truly international company with offices in the United States as well as in Canada.

amps industrial staffing solutions

Our Team


At the core of our team on any project are skilled and licensed electricians, millwrights and project managers with extensive experience in industrial electrical and mechanical installations. These individuals typically have over 12 years experience in their trade, jobsite supervision and project management.


We augment our key personnel with assistance from AMPS-Staffing, a recognized leader in international recruiting and placement for the skilled trades, and when possible we recruit locally and are vet friendly. Our team of professionals will assist you in analyzing your needs and defining your objectives from the onset of the project.


“Darana Hybrid is made up of a passionate team of industry leaders and innovators, driving new processes and technologies that facilitate the exchange of essential information and exceptional service, on time and on budget”.

The Team That Makes It Happen

President / CEO


Joe began working in the material handling industry in the early 90’s and worked on systems for UPS, Fedex, USPS, Frito Lay, Pepsi and more. By, 1998, he was working as a foreman for installation crews on projects across the U.S. In 1998, he left the material handling industry to take a position at NASA’s Neutral Buoyancy Laboratory in Houston, TX. During his time at NASA Joe worked as a dive operations specialist.

The experience Joe brought from his work in the material handling industry proved to be a huge asset as the mechanical aptitude required in both positions were quite similar. The environment at NASA allowed Joe to worked with critical lift scenarios and in an environment that “failure was not an option”.

In 2013 Joe returned to his roots in the material handling industry and is now working as an Installation Supervisor for Darana Hybrid. Joe’s attention to detail and strong work ethic allows him to be a strong asset on any size project.


Purchasing Specialist

bart tolleson
VP of Operations

Started in the material handling industry with Rapistan in 1987 as an electrician helper and was running electrical installations for Rapistan within 3 years. Moved into the Rapistan office in Grand Rapids, MI to handle installation estimating in the early 90’s. Built a team of estimators to handle up to 300 million in installation estimates for Rapistan. After 10 years of that position, left to join Intelligrated and form their original mechanical and electrical installation department growing it to over 300 traveling installers and some of the best supervisors in the business. Joined Darana Hybrid in September of 2015 to handle estimating and sales alongside longtime friend Darryl Cuttell.

VP of Electrical Installations

Gene mercer
VP of Mechanical Installations

Gene Mercer has been in the Mechanical Industry, as a millwright for over fifty years.
He completed the Atlanta Millwright Apprentice Course and became a journeyman millwright in 1965.
He was employed by J.B. Webb of Georgia and traveled throughout the Southeast as a journeyman foreman until 1967. He then joined Southern Machinery Erectors of Atlanta, Georgia as a traveling superintendent until 1970. He was then appointed as Chief Estimator and Sales Representative for the Company. His focus was on food packaging and can and glass manufacturing. In 1973 he opened the Companyís new Sales and Field office in Van Nuys, California. He continued managing both Sales and Field Offices in Georgia and California for the next three years.

In 1976, he left Southern Machinery Erectors and founded his own company, Consolidated Equipment Erectors in Lynchburg, Virginia. He continued to pursue food packaging and beverage and brewery work throughout the United States and turned the Company into a multi-million dollar business. He successfully worked with a substantial number of major U.S. Corporations and continues those relationships today.
In 2004, he sold the business but continued working with the company as a Consultant until 2015, at which time he retired.

In the fall of 2015, he accepted a position with Darana Hybrid Electro-Mechanical Solutions to preside over the Mechanical Division. His direct focus is to obtain and increase business in the food and beverage industries as well as directing and overseeing the field work. He is pleased to be partnered with Darana Hybrid to provide his years of experience and knowledge of quality workmanship to the company.

Taia Blaier
Director of Sales


Experience: Sr. Packaging Equipment Systems Engineer and Downtime analyst -Two (2) Fortune 500 Companies
30 years ñ Mechanical and Electrical Installation and start-up of high speed packaging line systems.
Favorite Project: Con Agra ñ Newport, TN.

Project Manager

brandon holbrook

I started working for Darana full time the day after I graduated high school. I started as a helper and had the opportunity to work with some  of the best installers in the conveyor industry. Working with and around great mentors has gotten me where I am today.





Darryl Cuttell
President – Company Founder
Gene Mercer
VP of Mechanical Installations
John McKeown
Sales & Business Development
Bart Tolleson
VP of Operations
Wayne Nelums
Project Manager
Rodney Caudill
VP of Installations
Brad Shaffer
CPA – Controller